604 million users are now using their Facebook smartphones

Although the numbers of the online platform are getting worse, increasing the stock price.The social network Facebook has already suffered a loss. Reason galloping costs and high taxes.Investors are excited by the figures for the third quarter yet. The stock made after trading hours on Tuesday by more than 8 percent up.Because of high taxes on facebook stock price , with which the company pays its employees, on balance fell to a deficit of 59 million dollars. Also the costs for marketing, managing or developing new products surged upwards. In the previous quarter of the market newcomer had been in the red. A year earlier, Facebook had earned 227 million dollars , 604 million users on mobile devices. Founder and CEO Mark Zuckerberg stressed a based in Menlo Park highlighted the progress in the mobile business, which is a weak point. Could it via mobile devices will reach more people and they would drop by more than a computer, he said in a conference call.604 million users are now using their smartphones or tablet computers to stay connected with their Facebook friends in touch. That's 61 percent more than a year ago. The total number of monthly users stood at more than 1 billion, an increase of 26 percent. More than half of them even looks by every day on Facebook.  

New forms of advertisingThe users are the treasure of Facebook, because this mass makes the social network for advertisers interesting. In the third quarter, sales increased by 32 percent to $ 1.26 billion. The advertising made it from 86 percent, the rest being mainly Facebook's share of fee-based online games.The numbers are a bright spot for Facebook: After going public in May, the stock had fallen from $ 38 on up to $ 17.55, because the concern took the upper hand, that Facebook does not make money in the mobile business. The smartphone screen offers less space for advertising as a computer monitor.But Facebook contributed to new forms of advertising. The demonstrated development let hope investors. After Hours cost the paper more than 21 dollars.
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